Backstory: The new TED talk page
Read the behind-the-scenes tale of redesigning TED.com's most viewed page. Supplies required: wireframes, user testers, burritos.
In June 2006, we posted six free videos online, with no idea that these talks would become a way of life. TED has grown not just by following our passions but by listening to yours. Stick around, say hello, and hear how you inspired us to rebuild a new TED.com.
If you, hypothetically, hadn’t rebuilt your site since 2007 (1 billion in internet years), you wouldn’t have great mobile access either. We’re pushing TED.com into the same land of the future as our iOS app — since ideas are mobile anyway. Learn more about what that entails.
How do you take a vision like “build a living archive of ideas, worthy of the future” and turn it into a product development process? Here's our 10-step program, at about 10,000 feet.
Finding love is a little bit like playing roulette. You win some, you lose some. You hope for a good marriage, but you won’t know until it’s too late. Finding the right creative agency to work with is a little bit like that. Here’s how we went from 50 to 1. And yes, we still love each other.
TED Talks premiered in June 2006, with six 18-minute videos and the hope of spreading ideas. Seven years on, we have nearly 1,700 talks, translated into more than 100 languages. And the TED.com website, which we last overhauled in April 2007, just wasn’t designed for this kind of growth and change. We’re undertaking this rebuild now to address the needs of our global, mobile audience.
On this site, you will find candid behind-the-scenes coverage from the team rebuilding the new TED.com. Be one of the first to explore the new redesign. Share your feedback or tweet #TEDBeta, we’d love to hear from you.
You know the situation: you’ve found a great TED Talk, but you can’t watch it this minute. Now you can save any talk with just a click (or a tap) — and access your saved talks on any device wherever you go.
More and more of you are visiting TED.com while out and about. That’s why we adopted a mobile-first mindset for our redesign. No, we didn’t just shrink the site down.
Keep track of talks you watched, or haven’t (if you’re a completist), get recommendations tailored to you and take it along with you, wherever you go.
New video features
Higher quality playback, in high and low-bandwidth areas. A video player dock, so you can scroll down and dig deeper. And as counterintuitive as it may sound, we think you’ll also love the new transcript viewer.